The creative minds behind two of Telugu cinema’s most emotionally resonant hits — Colour Photo (2020) and Baby (2023) — are back, and they’re gearing up to unveil what looks like their most ambitious project yet. According to the official announcement, the title and first glimpse of their new film, tentatively referred to as “Cult”, will be revealed this Monday, June 2 at 5:04 PM.
The announcement, made by Mass Movie Makers, Amrutha Productions, and lead creatives Sai Rajesh and Ravi Namburii, has already set social media abuzz, especially among fans who’ve come to expect grounded storytelling and emotional heft from the team.
This team is no stranger to critical and audience acclaim. Their 2020 breakout film, Colour Photo (IMDb 8.1), was a heart-wrenching period romance that explored themes of caste, class, and love in 1990s Andhra Pradesh. It was followed by Baby (2023, IMDb 7.1), a raw and contemporary look at modern relationships that sparked debate for its honest (and at times brutal) portrayal of youth and emotional complexity.
Given their track record, the bar is high — and the word “Cult” in the announcement hints at something both bold and boundary-pushing.
Adding further weight to the project is the involvement of legendary music director Mani Sharma. With a career spanning more than 200 films and classics like Choodalani Vundi, Indra, and Pokiri, Sharma brings decades of musical magic to the table. The fact that this is being branded a Mani Sharma Musical suggests the soundtrack will play a pivotal role — perhaps even as emotionally driving as the stories themselves.
The choice to label this project “Cult” — at least for now — is intriguing. In cinematic terms, cult films are known for their passionate followings, offbeat storytelling, and willingness to defy mainstream expectations. If that’s any indication, audiences might be in for a film that dares to go against the grain, much like its predecessors.
It’s also worth noting that “Cult” may not be the final title, but a thematic clue. Whether it refers to a literal cult, a social commentary, or simply an audacious artistic direction, we’ll have to wait until the title and glimpse drop on June 2 at 5:04 PM.
With a dream team of creators, a maestro on the music board, and an intriguingly bold title, this film is already shaping up to be one of the most talked-about upcoming projects in Telugu cinema.
Stay tuned — the countdown to 5:04 PM, June 2, 2025 has begun.