The world of fashion was abuzz with excitement as H&M and celebrated Indian designer Anamika Khanna launched their highly anticipated global collaboration. The event, which took place at a glamorous venue in Mumbai, saw a dazzling array of celebrities gracing the occasion. Among the attendees were Samantha Ruth Prabhu, Neha Dhupia, Mira Rajput Kapoor, Rasha Tondon, Alaviaa Jaffrey, Khushi Kapoor, Arjun Kanungo, Carla Dennis, and Armaan Malik, each bringing their own unique flair to the celebration.
Anamika Khanna’s latest collection for H&M is a masterful blend of her eclectic style with contemporary fashion sensibilities. Known for her innovative approach to design, Khanna’s collaboration with the global brand is a testament to her ability to merge glamour with modernity. The collection showcases her signature craftsmanship and inventive use of patterns, capturing the essence of both opulence and practicality.
One of the standout features of the collection is the return of Khanna’s iconic elephant-eye print. This distinctive pattern is reimagined in vibrant hues and dynamic forms, making a bold statement on a variety of garments. Highlights include a silk wrap shirt, a fluid lungi skirt, and a striking hand-embroidered patchwork Parsi coat. Each piece exemplifies Khanna’s meticulous attention to detail and her ability to infuse traditional elements with a contemporary twist.
The collection also features a stunning black embroidered cut-out skirt, paired with a tailored, cropped art deco jacket that exemplifies Khanna’s exquisite workmanship. This fusion of intricate embroidery with sleek tailoring creates a look that is both sophisticated and striking.
For men, the collection offers a refreshing take on classic cuts. Kurta tops and coordinating trousers are reimagined with crisp, organic cotton and vibrant graphic prints. Painterly motifs elevate sporty styles, seen in roomy silk basketball shorts, printed relaxed-fit tees, slim-fit sweatpants, and oversized jersey hoodies. This range reflects Khanna’s versatility, blending traditional menswear with modern, relaxed aesthetics.