In a world where authenticity is often drowned out by noise, Sono Lem stands tall — raw, real, and refreshingly original. Hailing from the scenic hills of Arunachal Pradesh, this rising rapper is quietly building a movement, one hard-hitting verse at a time. And if you haven’t heard his track “790001”, you’re seriously missing out on one of the most vibing songs coming out of the Indian hip-hop scene right now.
With over 1.9 million hits, “790001” — the closing track of his latest EP Rehab Recovery — is not just a number; it’s a statement. It tells the world that the Northeast has a powerful voice in Indian rap, and its name is Sono Lem. Featuring stellar collaborations with Longmey, Madonyx, and 2’7, the track mixes lyrical finesse with an emotional intensity that hooks you from the first bar. And let’s not forget the production quality — mixed and mastered by Neo B Gungte at Lighter Studio, the audio experience is as immersive as it is addictive.
The visuals? Equally powerful. Directed by Nick Pabing and Molatan Mantaw, and brought to life by cinematographer Nyato Mosing, the music video for “790001” paints a gritty yet poetic portrait of identity, struggle, and defiance. It's cinematic, it’s honest — and above all, it’s real.
With more than 37,000 monthly listeners on Spotify and a catalogue that includes Rehab Recovery, Ek Safar, Straight Outta Westside, Pahadi Baatcheet, and BAD HOURS (Intro), Sono Lem is not just making music — he’s making a movement. Whether he’s collaborating with fellow Northeast heavyweights like Bella Bhai, MC Deep, MC Psycho, MC Sam, or Lil Drick, or commanding the stage at events like the AAPSU Inter Tribe Festival and Color Chaos 3, his energy is unstoppable.
From the heart of the hills to the headphones of hip-hop lovers across the country, Sono Lem is here, and he’s loud. India — it’s time to listen.
Big shoutout to Sono Lem and the entire crew behind "790001". This is the sound of real India. Keep vibing. Keep rising.
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