"Iss Pyaar Ko Kya Naam Doon...Ek Baar Phir" aired on Star Plus and produced by Sphereorigins, completes 100 episodes successfully on 9th January 2014.
The show made a mark in the television industry by showing a marginal increase in the TVT numbers week after week in the time slot of 6 pm where previously, Starplus would telecast repeat episodes. Thus it has set a trend of making 6pm the new prime time for daily soaps.
The show went on air on 26th August 2013 after the huge demand and popularity of their last show "Iss Paar Ko Kya Naam Doon" also produced by Sphereorigins.
The serial has Avinash Sachdev and Shrenu Parikh in lead roles.