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BARC ratings: Times Now returns to No.1 spot with a great rise in ratings in Week 23

News Helpline | June, 20 2015

In week 23 (June 6 – 12, 2015) of the English News genre saw Times Now again back in No.1 position as its ratings almost doubled from last week.

According to BARC data All India markets AB Males 22+ Individual C&S 1 lakh+ (ratings in 000’s), Times Now saw its ratings increase to 490 in week 23 from 264 in week 22.

Commening on the performance of the channel this week Arnab Goswami, President-News and Editor in Chief, Times Now and ET Now said, “Four smaller channels don’t match up to TIMES NOW. I think it is time for the smaller channels to realise that aping the leader or spending a lot of money mocking the leader is futile. My experience has been that leadership is built by doing the news, not by negative marketing campaigns. Each time someone mocks or apes us, our viewership grows. There is a big lesson in this fact. Besides, the massive public response to our Lalit-gate expose matches the growing number of our viewers. I am delighted. ” 

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