The First Look poster of Shah Rukh Khan-Deepika Padukone starrer Happy New Year will be launched on 2nd Jan. The makers of HNY will be releasing the posters on its social media pages, revealed a source!Interestingly, the film’s social media promoters have come up with an interesting way to promote Happy New Year. The poster will be first sent to all fans and fan clubs on the social media sites as a gratification for their support.A pretty unique social media campaign has been set around the launch of the first poster of the film and its lead actors Boman Irani, Abhishek Bachchan, Sonu Sood, SRK and director Farhan Khan are actively participating in the campaign for the first poster launch. They have been very active and their first topic ‘wacky wishes’ has been trending across the social networking site as well.